ACUVUE Brand Contact Lenses

Wolff has worked with Johnson & Johnson Vision Care for a number of years, developing materials for optometrists to promote ACUVUE Brand Contact Lenses.

Recently, Wolff worked with the ACUVUE team to develop a new brand, ACUcare, which provides support for independent optometrists. Wolff developed the brand name and identity, which has now been globally trademarked. We develop instore POS, patient communication pieces and ECP marketing material.

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